The Cube
‘Life Meet Tech’
Rupert collaborated with Pixel Artworks to create a 3.5m x 3.5m interactive cube situated in the heart of London for 3 weeks.
The client Broadgate asked for a creative solution to reflect the spirit and hive of activity in the square, by encouraging people to stop, look, listen and reflect.
The Cube is made up of digital LED screens and static mirrored panels.
The visual content displays a range of animated futuristic designs that metamorphosed throughout the day. A vivid rainbow of colour is juxtaposed against the cityscape, and accompanied by a calming soundtrack by composer Sarah Warne.
Visitors could tweet the moderated twitter system, receive an instant reply, and witness the Cube miraculously metamorphose.
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